World Heart Day · New York City


By invitation only

The Future Patient


The cover of The Future Patient by John Duffield. A man standing on a hilltop at sunset, a hospital campus in the valley below.

Tuesday, September 29, 2026

5:30 PM

New York City
Grand Central area

I’m launching my book, The Future Patient, in New York City on World Heart Day, and I’d love to see you there.

We chose the date on purpose. Roughly 1 in 3 deaths worldwide is cardiovascular, and most of those people are handed a diagnosis without a map. I had Janet, my family, strangers online who had gone first, and AI covering the hours they couldn’t.

The book is the behind-the-scenes account of all of it: my heart journey, what Janet and I learned as patient and caregiver, how I actually used AI, and where I believe the patient experience is heading. QR codes throughout link to the video journals we recorded from the ICU through home recovery, so the patient coming after me can see it firsthand. Dr. Eric Roselli, Chief of Adult Cardiac Surgery at Cleveland Clinic, wrote the foreword.

John Duffield

Husband, father, Health innovation leader · Enterprise AI adoption

Founder, Signal Two  |  Ex-Omnicom Health

Agenda

Hosted by Simon Curtis, Uber Events

  1. 5:30 Welcome
  2. 6:00 Janet & John: Both Sides of the Story
  3. 6:20 A Conversation with John’s surgeon Eric Roselli, MD Pre-recorded for the evening
  4. 6:30 Panel: Where the Patient Experience Is Heading Moderated by Steve Madden, Editor-at-Large, MM+M
  5. 7:00 Networking and Refreshments
  6. 7:30 Close

Signing and copies after the panel

An evening with patients, caregivers, and the people building what’s next.

Alongside family and friends, the room will hold fellow heart patients and colleagues from health, life sciences, advertising, and technology. The mix is the point.

It is rare to get patients, caregivers, and the people building the future of healthcare together in one room. The conversation that night will be about where this is all going, and about how to shine a light on the intricacies of the patient experience for everyone who comes after us.

Request an invite.

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John Duffield walking out of the hospital between his two children, giving a thumbs up.
The day we went home. This launch is the other end of that walk.